I want to demonstrate how the strength of podcasting can help you build a relationship together with your audience, and position you as a possible expert.
Once i worked for a copier company (along an extremely brief stint in sales) I found out that selling is approximately relationships. Find from their “Friends.” An additional way to check this out will be the law of reciprocity. What the law states of Reciprocity is (pretty much) that folks can do nice things for people who have done nice things on their behalf.
So how do you build that relationship with people? How will you reach a global audience? You begin a podcast. Many podcasters are reaping some great benefits of podcasting. Here are just examples.
Michael Butler of the Rock and Roll Geek Show is an excellent story. Michael was the first music podcast. Michael had the capacity to visit play bass guitar for just one of his favorite musicians (who was simply famous around australia). The challenge? The gig what food was in England and Michael is within San Francisco. Michael continues to be podcasting since 2004, then when he announced the means his fans pulled together and commenced a fund for Michael’s plane tickets. Outcome? Michael flew to England, totally gig, stayed with listeners of the show and had a lot of fun.
George Hrab includes a podcast about skepticism referred to as Geologic Podcast. George can be a musician, and something very creative fellow. George may be podcasting since 2007. Within a few years, George is currently seen as expert inside the skeptic community. He’s got been asked to speak and play his music in the the united states and abroad at a number of the biggest national skeptic conventions. For George’s latest album he made a decision to release the entire album together file, and provides it away for free to his listeners. Should they liked it, they can go purchase the album at CDbaby.com or iTunes. The end result? George has been topping the charts at CDBaby since its release. His fans are acquiring the album they only received totally free. This move in addition has boosted the sales of George’s six previous albums (which aren’t free).
Dave Gardner can be a hockey fan and has always wanted to be a hockey announcer. He obtained a small portable recorder and commenced going to the games and doing play by play to the recorder, and releasing the audio as the “Rat Cast”. This helped promote his local team, as well as the following year the AIHL hockey league asked Dan to do a podcast concerning the entire league. Dan may be required to cover different games in numerous locations, and expanded his skills to incorporate doing live web coverage from the games. Once the league announced that the finals could be on ESPN, they needed a shade commentator Dan was their “go to guy” to climb to the ESPN booth and call the sport live.
Chris Christensen hosts the Amateur Traveler Podcast where he soon started off carrying out a podcast showcasing places he traveled. His show grew in popularity and places started calling Chris ahead visit (at no cost) and report. Chris takes fabulous photos in the locations and ensures they are on sale on his site. As he does have to purchase travel he can now write rid of it being a business expense for his podcast.
It’s not necessary to spend lots of money to begin a podcast. Once the initial price of a microphone and also other hardware is done (that’s typically $80-$300), the ongoing cost is about $20 30 days. What other medium lets you reach a global audience for seven cents each day?
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