How to Get Your First 10,000 Fans on Facebook (Example)

The 10 steps below demonstrate with a real example how to get a lot more than 10,000 fans in your Facebook business page.

Facebook will be the king of internet sites with more than 1.79 billion active users monthly (Updated December 2016). It can be employed by a lot more than 60% of Online users Worldwide and it’s also an excellent tool for promoting a product or service, finding new clients or gaining more loyal readers (followers).

To employ this for business purposes, you’ll want plenty of fans (followers) in your Facebook business page. Let’s see below why having many Facebook fans is vital.

What will be the significance of having many Facebook fans in your business page?

It indicates popularity – It’s obvious how the quantity of fans reveals how popular an internet site is. A momentum business page with 100,000 followers is a bit more popular compared to a page with 1,000 fans which results in a quantity of other benefits (described below).

It indicates trust – Should you can’t see the relationship between Facebook fans and business trust, consider how the US State Department spent $630,000 to increase their Facebook Fans from 100,000 to two million throughout the years 2011-2012 (See related post from marketingland).

Why did this is done? Because in today’s World an excellent business, blog or website will need plenty of Facebook fans. 5yrs ago this did not subject but in the Modern, social proof is vital.

More fans, more visits – The harder fans you have, the harder will be the number of individuals which will see your posts of their timeline and possibly see your website.

While this is correct, it should be noted that not all of your fans will see you.

As already explained in the previous post, How to increase your Facebook Page Organic Reach, only a tiny proportion of the followers (no more than Four percent) will see your status updates.

This number can vary, but what is vital to be aware of now, is when you have 10,000 fans so you post a brand new update, it will likely be seen organically by way of a max of 300-400 people.

It’s beneficial to SEO as well – Although officially The search engines do not admit that social media marketing is often a ranking factor, many studies reveal that popular websites on Facebook are more inclined to perform better in search, absolutely nothing so well received websites (additional circumstances being equal).

How to go from 0 to 10,000 Facebook fans

Now that you are believing that developing a large amount of Facebook fans is vital on your website and business, let’s see step-by-step the way to move from 0 to 10,000 fans.

Note: Fundamental essentials similar steps I followed to increase the facebook followers of my fitness blog’s facebook page. Typically the page has a lot more than 100K fans plus it continous to grow organically.

Step 1: First off – you’ll want a Facebook business page

It sounds silly to the experienced nevertheless for beginners to social media marketing this can be something totally new: Your own Facebook page differs from a business page.

If you wish to have friends on Facebook to share your holiday photos you will want to generate a personal page though if you wish to have fans and followers on your website or business you will want to generate a Facebook business page.

So, the first task is usually to make certain you build a Facebook business page along with the second step is usually to ensure your page is correctly optimized.

Step 2: Optimize your Facebook business page

When we mention Facebook business page optimization we mean choosing a friendly page title (username), writing a catchy description (in the short description field), providing accurate information for lengthy description, company overview, mission (see screenshot below) not to mention posting interesting content – this can be the most critical optimization tip of most.

The excellence of the content posted in your Facebook business page may also determine it’s success or failure.

Having an optimized Facebook page makes it much simpler to draw in new fans or more likes from ads even as we will see below.

Step 3: Make the most of your individual Facebook account

I mentioned in step one above you need to have a business page and not an individual page, however, you still need to have an active personal facebook account.

Here means that:

After you post an update in your business page, one of the ways to increase exposure and likes, is usually to share that post in your personal page too.

People you have as friends in your personal page are more inclined to ‘like’ and ‘interact’ with all the post shared from a business page which will increase the engagement factor of the posts.

As an effect, facebook will demonstrate you to more fans (organically).

So, one of the ways to increase the number of people that view you and go beyond the 4% people group of followers is usually to share and promote the post in your personal page.

It is obvious how the more quantity of friends the bigger could be the visibility with the post.

Also, ensure that you invite all of your existing friends (and brand new ones) to love your Facebook business page. Make it happen any time you acquire a new ‘friend’.

Step 4: Add the Facebook Like box in your website

This is again facebook marketing 101 however, you have to have the Facebook like box in your website for several reasons:

#1 – It’s a means to associate your web site with all the Facebook business page. In other words it’s a approach to ‘tell’ search engines like google that this is the official Facebook business page.

#2 – When you are getting plenty of fans, this can be something you needs to be proud off and something to show in your users (as explained above this means popularity, trust and social proof).

#3 – It’s a sensible way to expand your group of followers organically. Readers can follow your web site by clicking the LIKE button without having to go to Facebook.

Hint: For optimum results, set the LIKE box above fold (for the sidebar).

Hint 2: You can even popup etc box to new users (as an example, after they spend 60 seconds with a page, after they scroll as a result of the lower or after they attempt to leave your page – although this works well in terms of getting new likes, you have to be careful to never make it too distracting on your users.)

Step 5: Follow these suggestions to increase post engagement

So far, we’ve got created an optimized Facebook business page, added friends to your personal Facebook page and placed etc box in the prominent position on the website.

The next natural step is usually to start sharing content to keep your fans happy and perhaps have the ability to convert them from fans > internet site visitors > customers.

Some simple rules to check out which will increase the user engagement along with your facebook business page:

#1 – Share relevant content: Share content your fans anticipate seeing with your page. As an example, should your website is about Social media, share content linked to social media marketing and not about sports or anything else you could like. In case your users want to read sports news, they know finding them.

#2 – Don’t forget that they can follow your small business page to acquire updates relating to your website (and niche) and not relating to your social gatherings: In order to get social, then takes place personal Facebook page, your small business page is around your web site.

#3 – As a rule thumb, I take advantage of my opportunity page to share content from my niche only, if I must share something is just not linked to my niche, I take advantage of our page.

#4 – Don’t be too promotional: Sharing promotional content (all the time) in your Facebook page will drive your fans away. If you have an advancement to share or something like that which may benefit your fans, you can do so but don’t drink too much.

Try to post interesting, shareable content that is certainly linked to your niche, of course this will not come completely from your web site. Have a balance between promotional and content your followers should read.

Step 6: Share intriquing, notable and excellent content (not simply links)

I made some tests concerning the impact of descriptions when you are conducting a Facebook update and located out that Facebook posts with ‘lists’ have more likes than posts with links. I want to give you one example to understand After all.

When you wish to share a post from a website on Facebook, you go to Facebook status updates and go into the webpage URL. It looks something like this:

You can share this text without adding any extra information. In case your title and pictures are perfect, you will get several likes with regards to the time you’re making the post, quantity of fans etc.

If one one other hand, you enrich this page with the addition of more info especially a subscriber base, then other pursuits being equal, you might be more prone to gain more likes and shares.

For me this may cause sense because people that visit a title and image of their timeline might not exactly ‘Like It’ as it provides no value for them (don’t forget how the average user is given numerous postings of their timeline if he or she login to Facebook).

On one other hand whenever you allow them to have valuable, excellent and straightforward you just read information (like a list), they will click on the LIKE button simply because they read something helpful without having to leave their timeline.

Note: This is a known proven fact that everyone has an inclination of LIKING a post without reading it so allow them to have good reasons to do so; your web site visits might not exactly increase nevertheless the engagement factor of the posts will rise.

Step 7: Share images, videos and emotions

If you take a glance at one of the most popular Facebook pages, you will notice that they have a tendency to share images, videos, infographics, charts etc, with their usual text only postings.

This type of content gets more likes and shares and as a result the page gets more fans and followers.

In a recent study by Buzzsumo, they identified how the most shared and liked content on Facebook, has the following characteristics:

Step 8: Provide incentives to obtain more fans & followers

Why should someone follow your Facebook business page?

You must give incentives to facebook users to check out your page. Several tricks to consider:

Quality updates – This is the best incentive you’ll be able to lengthy users. Before posting anything in your page, you should ensure that it offers a superior value in your audience. If you do this consistently, you existing followers will share it using friends which will attract more users.

Run a contest – Some run contests on Facebook and giveaway different gifts. The ‘price’ for joining the information is usually to Much like the page first. There are various tools to achieve that but consider that if you don’t have a known brand this many ‘t be so successful.

Content upgrades – When you have your blog, you can use ask users to adore your page to have updated version of the post. This involves extra tools but it is something worth checking out.

Step 9: You have to market your own content and page

When you develop your small business page don’t expect that it’ll magically get a huge number of fans. Apart from the tips outlined above, you also have to market your small business page in places besides Facebook.

A few tricks to take into consideration that assisted my case:

Promote in other social media marketing networks – When you have accounts along with other social media marketing channels e.g. Google+, Pinterest etc. you’ll be able to periodically ask your followers to sign up yourself on Facebook too. Be polite and reveal to them the huge benefits from doing so.

Promote in Twitter – Besides posting relating to your Facebook page on other social media marketing networks, you’ll be able to take advantage of twitter’s interactive features.

When you have a new twitter follower, send them an individual (personalized) message and get them to follow yourself on facebook (your personal and business pages).

This method eventhough it is time consuming, (Used to it manually and not using any tools) it can produce fantastic results.

Promote with your newsletter – When you have a newsletter or if you talk with your readers via email, ensure that you ask them to follow your Facebook page.

Do not simply write the FB URL through your signature but Inquire politely to adore your small business page.

Step 10: Facebook ads is often a must

I have saved one of many easiest and most great ways to enhance your Facebook fans for last, as it is the only person that it’s not free.

Facebook offers a self-service ad platform that can be used either to enhance your group of followers (market your page), enhance your posts, get more leads, increase conversions or perform a quantity of other actions (as shown in the image above).

The procedure is pretty simple and easy straightforward. Basically you select a website you own, select your main goal (market your page), select your audience (determined by country, age, other demographics and interests) then set your everyday budget and duration.

The cost per campaign depends on several factors. The best way to assess if Facebook ads is an excellent means to fix enhance your group of followers, is usually to manage a pilot campaign for a few days.

Spend $10-$20 dollars per day and run the campaigns for the fixed duration (no less than a week). At the end, you’ll be able to evaluate if the charge per like is something you might be ready to purchase.

I had achievement with Facebook ads both for my websites as well as client websites and I run campaigns on a monthly basis (stay) to further improve my facebook likes.

It needs to be noted that with Facebook ads you don’t buy likes but views. Many people feel that that which you purchase is Facebook likes but usually you spend Facebook to show your ad to more Facebook users.

If what you will be advertising is interesting, then the best way to will hit etc button so invest some time and look at the message you wish to display with your ad as well as the image to utilize.

Conclusion

Having a huge quantity of Facebook fans in your business pages is vital for credibility and social promotion purposes.

If this wasn’t critical in the first place, then nobody would care along with the US State Department wouldn’t ought to spend $630 thousands for Facebook campaigns.

Once you need to do the required optimizations in your business page (steps 1 and a couple of above), then the simplest way to obtain more followers is by using Facebook ads. With a bit of A/B testing you can find to 10,000 fans without a lot more than $1,000 (spread into a time period of months).

Once you need to do everything properly and provided that you have a great service or product, you’ll be able to expand your fans to 100,000+ like Used to with all the Facebook Page of my fitness blog.