Several Search engine optimization Trends You’ll need to be Alert to

1. SOCIAL CONTENT WILL GAIN PROMINENCE

A lot more social networking content indexed online and also other popular search engines, blurring the lines between ‘web’ and ‘social media’ SEO strategies.

76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to boost and support SEO Links to social networking networks plays a role in how search engines understand your website is credible and relevant.

2. VIDEOS WILL STILL RULE

In 2015 marketers used video being a powerful tool to operate a vehicle their digital and worlds best seos efforts. In 2016 expect more businesses to embrace the buzz, and make use of videos to capture new audiences.

80% of video. Results that report up in SERPs come from YouTube

Videos get 50X better organic page ranks in the search engines when compared to against plain, static text results.

Video searches receive 41% higher click-through rate a in comparison with plain, static text content

3. MOBILE OPTIMIZATION Can be CRUCIAL

Today people make use of a array of devices gain access to content. Tablets, smartphones, laptops, phones as well as watches are becoming standard tools to browse web. Search engines know this and they also reward websites that are good on all devices.

Google now gives mobile friendly sites a ranking boost on mobile searches.

95% smartphone users have searched for local info.

Mobile search comes to an end 43% every year.

Over 1.2 billion people connect to the web using their cellular phones.

4 of every 5 consumers use smartphones to buy.

4. VOICE SEARCH FUNCTION Essential

Voice search is quickly learning to be a huge part of mobile usage and has elevated the pain of typing keywords to perform searching query. However shift means your site content have to be developed with voice search planned.

60% teens use voice search before the TV

40% adults use voice seek out directions.

5. CONTENT AGGREGATION Are certain to get BIGGER & BETTER

More than ever before people are trying to find content sources that offer all of the relevant information they require in a place. Search engines have seen this trend and as a result content aggregators have become very well liked within the SERPS.

6. THE CRAZE OF MOBILE APPS WILL GROW

As discussed above, use of mobile for web search is on all-time rise and apps just make the project easier. Just number of a number of mobile apps will overpower desktop and mobile websites.

Mobile apps be the cause of 52% in recent history allocated to online digital media. (TechCrunch)

Internet reveals that users spend 89% mobile time using apps.

85% of people prefer native mobile apps to websites. (SearchEngineJournal)

7. Local search engine optimization To get A lot more IMPORTANT

Regional online research will go stronger over the years. In 2016 you need to let Google know your location located and just what you’re offering.
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