Several Search engine marketing Trends You Need To Be Conscious of

1. SOCIAL CONTENT WILL GAIN PROMINENCE

A lot more social media marketing content indexed on Google along with other popular engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.


76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to improve and support SEO Links to social media marketing networks plays a part in how engines like google understand your websites are credible and relevant.

2. VIDEOS WILL STILL RULE

In 2015 marketers used video as a powerful tool they are driving their digital and top seos efforts. In 2016 expect more businesses to embrace the excitement, and use videos to capture new audiences.

80% of video. Results that show in SERPs come from YouTube

Videos get 50X better organic page ranks online when compared with against plain, static text results.

Video searches receive 41% higher click-through rate a in comparison with plain, static text content

3. MOBILE OPTIMIZATION Will end up CRUCIAL

Today people use a range of devices to gain access to content. Tablets, smartphones, laptops, phones and even watches are becoming standard tools to browse web. Search engines know this and they also reward websites that are good on all devices.

Google now gives mobile friendly sites a ranking boost on mobile searches.

95% smartphone users have sought out local info.

Mobile search is up 43% every year.

Over 1.2 billion people get the web from their cellular devices.

Four out of five consumers use smartphones to look.

4. VOICE SEARCH FUNCTION A MUST

Voice search is quickly transforming into a huge section of mobile usage and has elevated the anguish of typing keywords to perform looking query. However shift means your content should be developed with voice search in mind.

60% teens use voice search as you’re watching TV

40% adults use voice hunt for directions.

5. CONTENT AGGREGATION Can get BIGGER & BETTER

Inside your everyone is looking for content sources that provide all of the relevant information they need in one place. Search engines have seen this trend and for that reason content aggregators are becoming extremely popular inside the SERPS.

6. The trend OF Mobile phone applications WILL GROW

As discussed above, using mobile for web search is on all-time rise and apps only make the project easier. Just number of years and mobile phone applications will definitely overpower desktop and mobile websites.

Mobile apps account for 52% of all time allocated to online digital media. (TechCrunch)

Internet reveals that users spend 89% mobile time using apps.

85% of individuals prefer native mobile phone applications to websites. (SearchEngineJournal)

7. Local seo service To get A lot more IMPORTANT

Local search will go stronger through the years. In 2016 you have to let Google know your location located along with what you happen to be offering.
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