Sabrina Ho looks to Macau art fairs and auctions to diversify economic climate away from casinos

As pressure grows on Macau to locate new sources of revenue, scion of casino dynasty imagines a different future for the other SAR
Sabrina Ho Chiu-yeng has been doing what she can to help Macau diversify. The 26-year-old daughter of Stanley Ho Hung-sun might be more well known for gracing society and entertainment pages, but also in January she organised the 1st Macau sales by China’s state-owned Poly Auction and also in November held her very own annual hotel art fair, having already launched an exhibit to promote the task of young art graduates in September.

“Macau has been evolving,” she tells The Collector. “We don’t want to rely just around the gaming industry. We’d like more families into the future for holidays, we want to boost our cultural and artistic industries.”
This is a politically correct view for the daughter of your casino magnate. Macau is incorporated in the cross hairs of Beijing’s fight against corruption and capital outflow. The central government started urging the town to quit its obsession with the gaming sector, the taxes from where pay for most public expenditures, back during the boom years, once the “build it and they can come” mentality ruled the casino industry. Today, mainland policies to discourage high rollers along with a slowing economy have increased pressure to locate new revenues.
Fundamental change continues to be slow into the future. Five casinos have opened since 2012 plus much more are on the best way, including two from branches with the Ho empire – the Grand Lisboa Palace, led by Ho’s mother, Angela Leong On-kei (Stanley’s so-called “fourth wife”), and MGM Cotai, headed by Casino tycoon daughter‘s half-sister Pansy Ho Chiu-king.

So are Sabrina’s cultural endeavours all slightly of sentimental publicity for the clan?
Well, China’s biggest ah is treat­ing her seriously, and hopes her youthful energy and family connections can help it enter a fresh and wealthy market where no international house features a presence. In return, Ho says, she would like the auctions to help attract tourists as well as perhaps let the city’s 600,000 residents to formulate much more of a desire for culture. Their bond, called Poly Auction Macau, is 51 per cent properties of Poly along with the rest by Ho’s company, Chiu Yeng Culture.
Ho was raised surrounded by art along with other collectables properties of her parents but she’s a newcomer to the auctions business. After graduating with the arts degree from your University of Hong Kong, in 2013, she handled the branding and marketing side with the family’s hotel and property businesses. “But I love art and I asked Poly if I can perform in your free time at their Hong Kong office, to learn about the auction world,” she says.
More information about Casino tycoon daughter take a look at this useful website: click here