If you’re a novice to retail people counting then one in the first questions you may be thinking about is which technology should I be utilising?
You will find three main kinds of technologies; beams, thermal and video. Have their particular benefits and weaknesses based on the environment these are being set up in.
Beam Counters – Will often be battery powered and so designed for short-term use. These are an easy task to install and take away, but also at risk of get damaged and field of view blocked. These are not able to count people walking through an entrance side-by-side and thus will undercount.
Thermal Cameras – Infra-red devices like the IRISYS cameras are the hottest salesfloor performance on the planet. These devices are IP enabled and more than one unit could be linked together for wide entrances. Accuracy levels are very good.
Cameras – Come as single or dual vision IP enabled devices. The one view cameras are likely to be less accurate. Overall the playback quality tools are more expense than thermal cameras. The dual-view cameras are as accurate as the thermal devices in most cases.
At StoreTech our software option is hardware independent, this means in case you already own people counting hardware its future we are able to integrate and import the visitor data into our solution.
With more than Fifteen years experience of people counting industry, StoreTech are satisfied to share the advantages and disadvantages of each and every type of technology and assist you to decide on the best choice.
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