The design of your website is very important if you want to build your brand and get people to your site: it is what helps you make the best impression. While there are all sorts of factors into whether or not your website will succeed, your site design is incredibly important. So what exactly should you focus on to make sure your web design is flawless? Try to remember these things as you work.
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Let’s talk about usability and mention the virtues of using the spell checker for your content. If you are going to put in all that hard work on your design, then save some effort for your text. Just about everyone has a word processor of some kind, and just take five seconds to check your copy before signing off on it. You could be losing traffic with nobody returning and not have any idea about it – until you remember reading this article. We will stop preaching about this, but it is something we wanted to mention.
Each of your webpages should consist of a header where you have the link that goes to your site’s homepage.
Avoid using an image graphic and assuming people will hover over it to discover it is a link. Not including this on each page will just confuse your visitors as they search around a way to go back to the homepage. For example, let’s take your website’s navigation bar – it should be in the same place on each of your page, and not moved around. Just about always if you see a logo up top, and it is also a link – it is a way to click back to the main page.
You can see all kinds of examples of just about everything where people designed a site and then remembered they wanted to put content on it. You will find just about all serious content sites make just about no use of Flash. Flash can be very distracting, but if there is not a lot of written content then it could be all right to use.
Another consideration is browser loading time, and if you are doing SEO then that is important. If you really do want to use flash on your homepage, then make sure you have a link to an individual HTML page where your content is listed out. You should always think about usability when you are considering the use of Flash. Every little design element that you add to your website will in some way or the other contribute to the overall growth of your site, so make sure you’re spending a good amount of time improving the web design of your site so that you’re not only able to get new visitors, but also retain the old ones.
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