More websites are sporting ‘https’ secure connections today. What’s gives, and just how do you know in case your website could use an SSL certificate, too?
You might or might not have noticed this, however some website URLs contain an additional ‘s’ inside their domain name: “https://”. If you’re similar to most, you don’t have a clue about its meaning… but you should! Here, learn what that ‘s’ means, and why you might want to get one for the website, too.
What is SSL?
SSL stands for Secure Sockets Layer, which denotes a supplementary layer of to protect an online site (hence, the extra ‘s’ inside the http). When visitors find an SSL-protected website, they are fully aware their connection to the web page is encrypted.
Encryption means hackers won’t be capable of intercept any data that’s exchanged between visitors’ browsers and also the server in the website they’re browsing. SSL is now more widespread as hacking and also other malicious incidents are rising.
Does Your WordPress Blog Need SSL?
It once was that just eCommerce websites needed renew ssl certificate, to guard customers’ bank card and information during purchase transactions. That’s no more the truth.
Now, even WordPress blogs or Facebook application pages can be helped by SSL… allow me to share three good reasons why.
1. Security
Nowadays, even simple blogs sometimes require data from visitors. A message capture, for instance, represents a transfer of sensitive data between you and the visitors. Hackers would like to have that data. SSL stops them right where they are, blocking what’s called “interception” or “man-in-the-middle attacks”.
But in case you don’t provide an e-mail capture pop-up on your own site, an SSL certificate for use on your website is recommended.
2. Trustworthiness
Should you begin looking around, you’ll realize that websites you normally wouldn’t think would want an SSL will have one. That’s as the causes of getting one rise above security, then one of which is trustworthiness.
As soon as your visitors see that you’ve gone the extra mile to make sure their browsing experience on your own blog or Facebook application page is secure, their degree of trust for the website is raised significantly.
To spotlight your SSL, a trust seal or badge is usually offered… put it to use! They look great in your Facebook Application pages, too, since users are often a little wary of apps in relation to protecting their online security.
3. Rankings
HTTPS is a “ranking signal” from the Google search engine algorithm. Google clearly states this, telling webmasters that sites that show an SSL are going to get preferred treatment within the rankings. These are actually pushing for which they call “HTTPS everywhere”. Their dream looks like it’s an entirely secure internet where hackers are blocked wherever they turn!
Although it’s only a weak ranking signal now, SSL may figure more prominently in the rankings someday down the road. Google explains they are giving site owners time to change to HTTPS by procuring SSL certificates for his or her sites.
To obtain your own SSL certificate for the website, try our Comodo® Positive SSL Certificates for WordPress blogs and Facebook Application pages. They start just $4.95 a year.
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